Locally Produced Rotary District 6400 Magazine Captures Top Honor in International Creative Competition
Rotary District 6400, which encompasses Rotary clubs in Windsor Essex as well as clubs in southeast Michigan, has received the prestigious Hermes Platinum Award of Excellence for its 2020 Rotary D6400 magazine. The Hermes Creative Awards competition recognizes outstanding work in the creative industry.
There were over 6,500 entries from throughout the United States, Canada, and dozens of other countries in the Hermes Creative Awards 2020 competition. The publication was submitted under the magazine category, which is judged by the Association of Marketing and Communication Professionals (AMCP). The international organization consists of several thousand marketing, communication, advertising, public relations, media production, and freelance professionals.
Kim Spirou, owner of public relations firm Spirou & Associates, orchestrated the publication as a pro bono project for Rotary. The magazine features stories and images spotlighting the extensive work of Rotarians both here at home in our community and in several developing countries around the world. “Our D6400 Rotarians are people of action who are making extraordinary contributions to enhance lives and alleviate human suffering. This magazine offered us a chance to share our work, in a more public way, with our neighbours, donors and volunteers,” says Spirou. While Spirou wrote and edited the articles, local graphic artist Rachel Charron, designed the layout for the magazine also pro bono.
The magazine is being distributed on both sides of the border and is available to peruse at: https://issuu.com/rcharron/docs/rotary6400-2020magazine-final-lorez?fbclid=IwAR1E86UBQ0qD8b4z8QdjEn4ip2IcCqkHUJv6fjcWIVMeIm5YRIPWzwhVu_w
Jones will officially become president-nominee on 1 October if no other candidates challenge her.
Jones says she sees Rotary’s Action Plan as a catalyst for increasing Rotary’s impact.
“As we reflect upon our new strategic priorities, we could have never envisioned that our ability to adapt would become our North Star during what is inarguably the most profound time in recent history,” Jones said in her vision statement. “Silver linings rise out of the most challenging circumstances. Using metric-driven goals, I will harness this historic landscape to innovate, educate, and communicate opportunities that reflect today’s reality.”
As the first woman to be nominated to be president, Jones understands how important it is to follow through on Rotary’s Diversity, Equity, and Inclusion (DEI) Statement. “I believe that diversity, equity, and inclusion … begins at the top and for us to realize growth in female membership and members under the age of forty — these demographics need to see their own reflection in leadership,” Jones said. “I will champion double-digit growth in both categories while never losing sight of our entire family.”